There are a few easy marketing tactics that are available to just about any business. Check out our top three that you can implement today!
Thank You Notes - It always helps to thank your customers for their continued support. The best way to do this is by sending them a thank you postcard. It not only allows you to express your appreciation, but also allows you to connect on a personal level. Consider including a discount too!
Afterhours Events - Events for brick and mortar stores provide a great way to meet with all of your customers. This is the perfect time to engage and also to provide a reason to follow-up after the event. Help spread word about the event with flyers and direct mail to both prospects and current customers alike.
Branded Office Supplies - The best way to build your brand on a professional level is to have your logo on all stationary, envelopes, folders, pens, pencils, erasers, etc. These items get passed around daily, and always come in handy.
Just remember to be creative with your marketing materials. The more creative, the more likely you are to stand out. So think of interesting phrases, fun facts and simple sayings that you can add for some flare.